{"id":4042,"date":"2022-06-16T14:58:31","date_gmt":"2022-06-16T14:58:31","guid":{"rendered":"https:\/\/ubi.edu\/https-ubi-edu-a-ubi-student-in-the-limelight\/"},"modified":"2024-12-17T21:47:00","modified_gmt":"2024-12-17T21:47:00","slug":"https-ubi-edu-a-ubi-student-in-the-limelight","status":"publish","type":"post","link":"https:\/\/ubi.edu\/a-ubi-student-in-the-limelight\/","title":{"rendered":"A UBI student in The Limelight"},"content":{"rendered":"

Following five years in planning and project management with Procter and Gamble, Bilal’s<\/a> career took a turn in 2012 when he ventured into the entrepreneurial world and founded \u2018The Limelight Productions\u2019.\u00a0The Limelight is a creative communications agency offering professional multimedia services and specialises in working with NGOs, INGOs, and intergovernmental organisations, including United Nations agencies and public authorities. With little marketing efforts, The Limelight<\/a>\u2019s reputation grew, and Bilal earned the trust of local and global offices of the United Nations and other INGOs. His in-house team and a pool of freelancers supported him in his projects.<\/p>\n

Bilal\u2019s growing success came to a halt in October 2019, when a rapid economic crisis hit Lebanon, his home country. In addition to the short-term financial loss, the long-term implications meant it would be impossible to pursue his career in Lebanon. Consequently, his livelihood was at stake, and he had to act quickly.<\/p>\n

\"\"<\/p>\n

\u201cI really felt like I lost everything with the crisis but my loss fueled my desire to rebuild and move forward.”<\/p>\n

Bilal Lezeik<\/cite><\/p><\/blockquote>\n

In December 2019, after an extensive search, Bilal found an exciting opportunity in Belgium that offered work permits to independent non-EU professionals based on their business proposals. The choice of Belgium was not random. The Brussels region is a healthy market with exponential opportunities as it is a hub for the UN agencies, INGOs, and public authorities, who are his company\u2019s target clients.<\/p>\n

Taking a leap of faith, Bilal moved to Brussels in March 2020 and acquired his work permit in October 2020. Arriving at the beginning of the Covid-19 lockdown was yet another challenge, but Bilal took it as an opportunity to devote himself to re-starting his company, which has been a success so far. He restored some of his previous clients like UNICEF and WHO, and acquired new ones, such as Save the Children, IRCT, and EACS.<\/p>\n

The year from October 2019 to October 2020 was highly challenging for Bilal, but he reflects on it with a feeling of pride and achievement. His experience strengthened his confidence and ability to make quick decisions and take risks. His high level of adaptation and resiliency proved effective.<\/p>\n

Today, his leap of faith is already paying off. With his clients, Bilal is leading creative projects with global implementation and has recently opened a job opportunity and hired his first employee. When asked about his long-term plans, he said, \u201cThe story does not end here, of course. I\u2019m happy taking the ladder one step at a time, and I know that each step is higher than the previous\u201d.<\/p>\n

Interested in pursuing an MBA?<\/h2>\n

Learn more about our MBA programme
\n
\nLearn more <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Following five years in planning and project management with Procter and Gamble, Bilal’s career took a turn in 2012 when he ventured into the entrepreneurial world and founded \u2018The Limelight Productions\u2019.\u00a0The Limelight is a creative communications agency offering professional multimedia services and specialises in working with NGOs, INGOs, and intergovernmental organisations, including United Nations agencies […]<\/p>\n","protected":false},"author":1,"featured_media":4226,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[],"class_list":["post-4042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviewsnews"],"yoast_head":"\nA UBI student in The Limelight - UBI Business School - QS Top 20 worldwide<\/title>\n<meta name=\"description\" content=\"Celebrate the achievements of a UBI student making an impact. 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